Outdoor industry amplifies ‘Light up the dawn’ with RSL
20th April 2020The Outdoor Media Association (OMA) and Bishopp has today announced its support of the RSL nationwide ANZAC initiative ‘Light up the dawn’ to broadcast on digital signs, including 10 of Bishopp’s digitals, throughout Australia. The ANZAC initiative ‘Light up the dawn’ asks the public to pledge their involvement in a 6am at-home vigil that will […]
Read more...
Case Study: Australian Christian College and The School Billboard Campaign That Generated $239,530 in Net Revenue
16th April 2020Billboard Advertising Actually Works — Here’s Proof from Australian Christian College Australian Christian College at Caboolture has been advertising on Bishopp billboards for more than three years. In this article and case study, their marketing director outlines why billboard advertising works and the results they have achieved from their school billboard campaign. Billboard advertising works […]
Read more...
Bishopp launches new Moreton Bay Supersite Billboard!
9th April 2020In these quiet and uncertain times, there is still an opportunity to keep things moving. There’s still traffic on the road, we still need to visit retail centres for goods and services, we are still able to exercise outdoors and we’re still building, constructing and placing billboards in prime locations across Queensland. Our newest addition […]
Read more...
New Townsville Digital Billboard Has Arrived!
6th March 2020Get excited Townsville! Today Bishopp is launching a brand new digital billboard. Perfectly situated in the heart of town on Flinders Street, these two new dynamic faces will help you to capture traffic heading inbound and outbound. Located next to CQUniversity and surrounded by retailers, this high-traffic location is bound to capture the attention of […]
Read more...
QANTAS Flights to Ballina Airport Has Returned
23rd January 2020QANTAS flights to Ballina Airport has returned, providing a daily service to and from the booming tourism spot in northern New South Wales. Starting 29 March, the airline will add an extra 36,000 seats annually to the regional airport, servicing the increasing number of local and international tourists to the popular spot of Byron Bay. […]
Read more...
Merrimac Gold Coast: New Supersite Billboard Launches on Gooding Drive
13th November 2019Attracting more than 10 million visitors a year, the bustling Gold Coast has just received a brand new, double-sided Supersite billboard on Gooding Drive in Merrimac! This illuminated site was manufactured and installed by the Bishopp team on Tuesday 12th November, and it actively captures two-lane traffic travelling in both directions to and from Broadbeach, […]
Read more...
$6.9 million Ballina Byron Gateway Airport terminal upgrade reaches initial completion
7th November 2019The first stage of a $6.9 million expansion of Ballina Byron Gateway Airport (BBGA) has been completed. The elegant new terminal was built by Woollam Constructions and includes an additional baggage check-in section, and upgraded screening and transit areas. A new plaza space has also been constructed within the terminal’s forecourt to provide an improved […]
Read more...
Special Event Advertising | Using Out-of-Home To Promote Your Event
22nd October 2019In Australia, promoting your upcoming special event on roadside billboards or within regional airports can be a seriously rewarding advertising channel to find, engage and convert attendees for any style of event. If the first image that comes to mind when you think of outdoor advertising is a big billboard along a highway, you […]
Read more...
3 Ways to boost your Billboard Campaign in Australia
15th October 2019Aussies love to get out and about with more than two-thirds of all adults driving by private car to and from work each day, with even higher rates in regional Australia. That’s more than 10 million people driving almost every day, checking out billboards on their journey. It is no secret that billboards by the […]
Read more...
Airport Advertising encourages spending by passengers
1st October 2019Airport advertising has been found to increase passenger spending, a London study finds, with huge percentages reflecting the high-impact that out-of-home advertising can achieve. This is a positive sign for brands advertising to local, national or international travellers at airports around Australia and New Zealand. This study by the Airport Advertising Media concluded that airport […]
Read more...