Merrimac Gold Coast: New Supersite Billboard Launches on Gooding Drive
13th November 2019Attracting more than 10 million visitors a year, the bustling Gold Coast has just received a brand new, double-sided Supersite billboard on Gooding Drive in Merrimac! This illuminated site was manufactured and installed by the Bishopp team on Tuesday 12th November, and it actively captures two-lane traffic travelling in both directions to and from Broadbeach, […]
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$6.9 million Ballina Byron Gateway Airport terminal upgrade reaches initial completion
7th November 2019The first stage of a $6.9 million expansion of Ballina Byron Gateway Airport (BBGA) has been completed. The elegant new terminal was built by Woollam Constructions and includes an additional baggage check-in section, and upgraded screening and transit areas. A new plaza space has also been constructed within the terminal’s forecourt to provide an improved […]
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Special Event Advertising | Using Out-of-Home To Promote Your Event
22nd October 2019In Australia, promoting your upcoming special event on roadside billboards or within regional airports can be a seriously rewarding advertising channel to find, engage and convert attendees for any style of event. If the first image that comes to mind when you think of outdoor advertising is a big billboard along a highway, you […]
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3 Ways to boost your Billboard Campaign in Australia
15th October 2019Aussies love to get out and about with more than two-thirds of all adults driving by private car to and from work each day, with even higher rates in regional Australia. That’s more than 10 million people driving almost every day, checking out billboards on their journey. It is no secret that billboards by the […]
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Airport Advertising encourages spending by passengers
1st October 2019Airport advertising has been found to increase passenger spending, a London study finds, with huge percentages reflecting the high-impact that out-of-home advertising can achieve. This is a positive sign for brands advertising to local, national or international travellers at airports around Australia and New Zealand. This study by the Airport Advertising Media concluded that airport […]
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Charles Pace Joins Bishopp As New Chief Operating Officer
18th September 2019The whole team at Bishopp Outdoor Advertising is excited to announce that this month we have appointed Charles Pace as our new Chief Operating Officer! Pace’s engagement comes on the back of multiple recent commercial acquisitions and the launch of new key billboard sites across Bishopp’s roadside and airport network throughout the ANZ region. “I […]
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Why advertise your brand outdoors in Spring and Summer?
16th September 2019As the warmer weather sets in each year, Australia’s city, coastal and regional areas all come alive with increased activity as people everywhere choose to spend more time outdoors. More People Are ‘Looking Up’ While Outside Marketers have known for a while that out-of-home advertising can deliver increased online activity, though it is perhaps […]
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Bishopp Launches Moreton Bay Region’s First Digital Billboard
19th August 2019The whole team at Bishopp are excited to launch the first digital billboard in the Moreton Bay Region this month, which brings an exciting new vibrant outdoor advertising opportunity for local businesses to Rothwell! The new state-of-art LED supersite is located on the busy multi-lane intersection of Deception Bay Road and Anzac Avenue, and it […]
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Outdoor media to partner with Brisbane City Council on Amber Alerts
8th August 2019Members of the Outdoor Media Association (OMA), including Bishopp Outdoor Advertising, today announced plans for an industry-wide partnership with Brisbane City Council (BCC) to pilot the delivery of Amber Alerts for missing children on outdoor signs. An amber alert is an important initiative that supports law enforcement in the urgent broadcasting and circulation of details […]
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Bishopp acquires a further 127 sites!
1st July 2019Bishopp is excited to announce the acquisition of Billboards Central, adding 127 assets to the company’s widespread reach across Queensland. With the new sites located in Rockhampton and within its surrounds, this exciting update to Bishopp’s inventory strengthens the company’s presence within central Queensland. With established presence in the form of our popular Rockhampton CBD […]
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