Bishopp launches new Mackay Digital Billboard!
23rd October 2020Mackay, we’ve gone digital! Our brand new 40 square metre Mackay digital billboard has arrived! Made in-house by our construction & fabrication arm, Bishopp Billboard Constructions, this bespoke structure sits on the corner of Gordon and Milton Streets and is seen by over 10,000 passengers every day! The newest addition to the inventory now sees […]
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Townsville, there’s a new Billboard in town!
2nd September 2020In late August, Bishopp Billboard Constructions (our construction arm) were able to install a 12 metre by 3 metre Townsville billboard that had been in the pipeline for some time. This megastar on the Bruce Highway is located at Stuart and captures traffic travelling along the bustling highway corridor between Mackay and Townsville. This site […]
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Bishopp launches new Moreton Bay Supersite Billboard!
9th April 2020In these quiet and uncertain times, there is still an opportunity to keep things moving. There’s still traffic on the road, we still need to visit retail centres for goods and services, we are still able to exercise outdoors and we’re still building, constructing and placing billboards in prime locations across Queensland. Our newest addition […]
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Why advertise your brand outdoors in Spring and Summer?
16th September 2019As the warmer weather sets in each year, Australia’s city, coastal and regional areas all come alive with increased activity as people everywhere choose to spend more time outdoors. More People Are ‘Looking Up’ While Outside Marketers have known for a while that out-of-home advertising can deliver increased online activity, though it is perhaps […]
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Improve purchase intent: How traditional & digital advertising work together
29th June 2019In today’s highly digital world, people are making purchase decisions differently than they did even just a few years ago. Customers have come to expect brands to cater to their needs both on and offline, and businesses need to work hard to keep up with the demand. The truth is, people aren’t always in front […]
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Advertising Guru Todd Sampson presents Brain Power
10th June 2019On Friday the 7th of June, 2019, the businesses of the Moreton Bay Region were delighted to be graced with the presence of media personality and sensation Todd Sampson and his keynote presentation “Brain Power”. As part of a 4 Interactive Lunch Series, Todd Sampson and a panel of 3 Industry Experts, including Bishopp’s very […]
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Outdoor media advertising delivers online activity
31st May 2019You might be surprised to learn that outdoor media advertising delivers more online activity per ad dollars spent than TV, radio, and print. In addition, outdoor media advertising now accounts for 26% of gross search activation when compared to more traditional media. With the advent of social media and ubiquitous Google searches, savvy business owners […]
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8 Reasons You Need A Billboard
20th March 2019Here at Bishopp Outdoor Advertising we are passionate about billboards. We believe Out of Home (OOH) advertising is the best medium to get your brand noticed – and we’ve got some stats to prove it! Research from Nielsen shows that 86% of people agree that OOH makes brands stand out. The OMA state 88% of […]
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French Bulldog owner launches billboard campaign in bid to ‘Help Find Frank’
27th February 2019Franklin the French Bulldog was stolen from his Logan Reserve home in Queensland on Saturday February 2nd. The theft occurred on the evening of owner Anna’s Birthday celebrations and follows a spate of other similar incidents in recent weeks. With demand for the designer breed increasing, so too are backyard breeding practices. French Bulldog puppies […]
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Look Up
7th February 2019‘LOOK UP’, read the words inviting Australians across the country to engage with the world around them. The text which overlays bright imagery is boldly spread across the faces of over 7000 out of home media assets across Australia. Today, The Outdoor Media Association in collaboration with Glider Media and Dr Fiona Kerr – Neuro […]
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