When it comes to reaching your audience, digital billboards are a great way to engage your audience on a medium that is proven to increase brand loyalty and recall. Adam and Monica, the owners of Watergardens Nursery in Smithfield, recently shared their experience with Bishopp. Their journey not only highlights the benefits of out-of-home (OOH) advertising but also showcases our commitment to supporting local businesses.
From Goals to Growth
Adam and Monica’s primary goal was to increase brand and location awareness for Watergardens Nursery and they knew that more visibility was key to expanding their reach and attracting new customers.
Our digital supersite billboard on the Captain Cook Highway in Cairns was the perfect location for Watergardens, reaching audiences travelling from Cairns’ affluent Northern Beach suburbs, Palm Cove and Port Douglas, facing traffic travelling southbound towards the Cairns CBD.
“We were looking to increase brand and location awareness of our business,” Adam and Monica shared. Thanks to Bishopp’s tailored approach, their message reached the right audience at the right time.
The Bishopp Difference
What sets Bishopp apart from other advertising companies? For Adam and Monica, the answer was clear: prompt communication and a seamless process. Our team prioritise efficiency and adaptability to ensure that our client’s digital campaigns remain fresh and relevant.
“The entire experience, from sign-up to having the billboard up and visible, was incredibly easy. Plus, the ability to change artwork on digital billboards for promotional campaigns made everything so convenient.”
At Bishopp, we prioritise our client’s needs and the collaborative feedback provided by our Cairns Account Executive, Chris, was incredibly beneficial for Adam and Monica. His honest insights on their billboard designs, including recommendations on vibrant colours and sizing to improve the overall visibility and appeal of their advertisements helped to make the billboard unmissable. This level of personalised attention is a perfect example of Bishopp’s dedication to helping our clients succeed.
“They showed a high level of professionalism, expertise, and genuine interest in us as clients.”
This client-first approach made the entire experience not only productive but also enjoyable. When asked if they would recommend Bishopp to other businesses looking to elevate their marketing efforts, Adam and Monica didn’t hesitate. “We would definitely recommend Bishopp.”
Watergardens’ success story serves as a testament to the impact of outdoor advertising and the value of partnering with a company that truly cares about its clients. For businesses like Watergardens Nursery, working with Bishopp is more than just an advertising solution—it’s a pathway to growth and greater visibility.
Ready to Grow Your Business?
If you’re looking to increase your brand awareness and achieve your marketing goals, Bishopp is here to help. With our expertise, strategic locations and dedication to client success, we’re committed to taking your business to the next level.
Contact us today to learn how we can help your business thrive.