Bishopp Launches Moreton Bay Region’s First Digital Billboard
19th August 2019The whole team at Bishopp are excited to launch the first digital billboard in the Moreton Bay Region this month, which brings an exciting new vibrant outdoor advertising opportunity for local businesses to Rothwell! The new state-of-art LED supersite is located on the busy multi-lane intersection of Deception Bay Road and Anzac Avenue, and it […]
Read more...Outdoor media to partner with Brisbane City Council on Amber Alerts
8th August 2019Members of the Outdoor Media Association (OMA), including Bishopp Outdoor Advertising, today announced plans for an industry-wide partnership with Brisbane City Council (BCC) to pilot the delivery of Amber Alerts for missing children on outdoor signs. An amber alert is an important initiative that supports law enforcement in the urgent broadcasting and circulation of details […]
Read more...Bishopp acquires a further 127 sites!
1st July 2019Bishopp is excited to announce the acquisition of Billboards Central, adding 127 assets to the company’s widespread reach across Queensland. With the new sites located in Rockhampton and within its surrounds, this exciting update to Bishopp’s inventory strengthens the company’s presence within central Queensland. With established presence in the form of our popular Rockhampton CBD […]
Read more...Improve purchase intent: How traditional & digital advertising work together
29th June 2019In today’s highly digital world, people are making purchase decisions differently than they did even just a few years ago. Customers have come to expect brands to cater to their needs both on and offline, and businesses need to work hard to keep up with the demand. The truth is, people aren’t always in front […]
Read more...Advertising Guru Todd Sampson presents Brain Power
10th June 2019On Friday the 7th of June, 2019, the businesses of the Moreton Bay Region were delighted to be graced with the presence of media personality and sensation Todd Sampson and his keynote presentation “Brain Power”. As part of a 4 Interactive Lunch Series, Todd Sampson and a panel of 3 Industry Experts, including Bishopp’s very […]
Read more...Outdoor media advertising delivers online activity
31st May 2019You might be surprised to learn that outdoor media advertising delivers more online activity per ad dollars spent than TV, radio, and print. In addition, outdoor media advertising now accounts for 26% of gross search activation when compared to more traditional media. With the advent of social media and ubiquitous Google searches, savvy business owners […]
Read more...8 Reasons You Need A Billboard
20th March 2019Here at Bishopp Outdoor Advertising we are passionate about billboards. We believe Out of Home (OOH) advertising is the best medium to get your brand noticed – and we’ve got some stats to prove it! Research from Nielsen shows that 86% of people agree that OOH makes brands stand out. The OMA state 88% of […]
Read more...French Bulldog owner launches billboard campaign in bid to ‘Help Find Frank’
27th February 2019Franklin the French Bulldog was stolen from his Logan Reserve home in Queensland on Saturday February 2nd. The theft occurred on the evening of owner Anna’s Birthday celebrations and follows a spate of other similar incidents in recent weeks. With demand for the designer breed increasing, so too are backyard breeding practices. French Bulldog puppies […]
Read more...4 Tips for Effective Outdoor Advertising
13th February 2019A creatively-driven, strategic campaign of sharable content is certainly the aim for an effective outdoor advertising campaign. So, while choosing the perfect location for your outdoor campaign, you need to ensure that your message stands out. Here are 4 tips to help you get the results you are looking for with your outdoor advertising dollar. […]
Read more...Look Up
7th February 2019‘LOOK UP’, read the words inviting Australians across the country to engage with the world around them. The text which overlays bright imagery is boldly spread across the faces of over 7000 out of home media assets across Australia. Today, The Outdoor Media Association in collaboration with Glider Media and Dr Fiona Kerr – Neuro […]
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