Bishopp is proud to announce that the advertising programs at Moranbah Airport (QLD) and Dubbo Airport (NSW) are now live, strengthening our regional network and unlocking new, high-impact opportunities for brands targeting key traveller demographics across agriculture, mining, business, and leisure.
What’s live: Moranbah Airport
- 2 × Video Walls
- 4 × Digital Pillar Screens
- 8 × Lit Fabric Displays
- 2 × Outdoor Portrait Digital Screens
- 1 × Outdoor Sail Track Banner
Who you’ll reach & why it appeals
- High-value FIFO & resources workforce: Frequent travellers with strong earning capacity and predictable travel cycles. Ideal for repeat exposure and timely CTAs (recruitment, banking, insurance, telco, automotive, QSR).
- Local community spenders: Residents travelling for essential services and shopping; perfect for local businesses promoting retail, healthcare, trades and education.
- Agency upside: Programmatic-friendly digital formats enable dayparting around shift changes, creative versioning by message (safety, recruitment, retail), and fast copy swaps to align with campaign bursts.
What’s Live: Dubbo Airport
- 10 × Fabric Displays
- 10 × Pillar Screens
- 1 × Digital Video Wall
Who you’ll reach & why it appeals
- Central West NSW gateway: A balanced mix of business, government, health, education and agribusiness travellers, plus leisure visitors. Ideal for brand building and category reach across finance, tourism, retail and utilities.
- Longer dwell & family cohorts: Check-in and arrivals zones deliver time-on-site suited to upper-funnel storytelling and path-to-purchase prompts.
- Agency upside: Terminal-wide coverage provides sequential messaging across the journey, while flexible packages support regional flighting and localised creative for precinct-specific activity.
Airport Advertising Moves Audiences
- Premium environments, proven attention: Airports deliver extended dwell time and qualified audiences – from FIFO workforces and business travellers to families and tourists.
- Dynamic, data-ready formats: Dayparting, rapid creative swaps, and location-specific messaging across the entire passenger journey.
- Scalable buying: Packages available for single-site, multi-face, and always-on rotations to suit branding and performance objectives.
Behind the launch
This milestone reflects the strength of Bishopp’s Commercial team, which continues to steward new partnerships and identify opportunities that deliver mutual value for regional communities, airport partners, and Bishopp. It also marks a significant operational achievement for Bishopp’s Digital Infrastructure team, who delivered two major installations in the same week; coordinating planning, fabrication, electrical works, network commissioning, and QA to bring both programs online seamlessly.
Bishopp now offers one of Australasia’s most comprehensive regional airport advertising footprints, enabling brands to plan seamlessly across roadside, terminal, and external precinct touchpoints.
Bookings for Moranbah and Dubbo are open now. Go to our contact page to start your campaign.