News

French Bulldog owner launches billboard campaign in bid to ‘Help Find Frank’

Franklin the French Bulldog was stolen from his Logan Reserve home in Queensland on Saturday February 2nd. The theft occurred on the evening of owner Anna’s Birthday celebrations and follows a spate of other similar incidents in recent weeks.

With demand for the designer breed increasing, so too are backyard breeding practices. French Bulldog puppies are known to be sold in excess of $5000! Anna’s sister Samantha said ”‘He’s a male French Bulldog, which for those that are criminally minded is a money making dream.”

Since Frank’s missing, the sisters have launched the ‘Help Find Frank’ Facebook page, pleading with members of the Brisbane community to keep an eye out for his whereabouts. The page has already amassed over 3300 likes and thousands of additional shares. “Frankie is not just a pet, he’s a member of our family. We will not stop until he is returned” said Anna.

Bishopp’s CEO Brad Bishopp said “When we saw the lengths that Anna and Samantha were going to in order to find Frank, there was no question about whether or not to support the cause. As a family with our own much-loved pets, it’s a timely reminder to only support responsible, registered breeders. We hope that the reach of outdoor media contributes to him being returned safely home.”

In support of the campaign, Bishopp has donated showing on a static billboard in vicinity of Frank’s home and coverage on both the Ipswich digital supersite and Ann Street digital portrait in Brisbane’s Fortitude Valley precinct.

To stay up to date with news about Frank, check out the Help Find Frank Facebook page.